How to Find a Good Copywriter
If you wish to generate an income on the internet, you are going to need a web site. If you want that web site to help you bring in funds, it should be very well written. Unless you are a seasoned copywriter yourself, you will want to hire a copywriter to create the text for your website. A great copywriter can help you bring in so much more money than you could hope to see if you tried to create the copy yourself. Of course, not all copywriters are great. Some copywriters have a lot of talent. Some, on the other hand, have no talent but are trying their hand at copywriting since someone told them that online writing would be simple. Below are a few ways to help you tell the good from the bad.
Does the writer have his or her own website? Any copywriter who would like to write web copy must have a website that contains their bio, a resume, several samples and anything else they want to share. If the copywriter doesn't have his or her own website, how can they help you put up yours? Look at the copy on their site as well. If you discover lots of mistakes, this is a bad sign.
Do you respond favorably while you read the copy on the copywriter's website? This involves more than merely noticing grammar and syntax errors. Do you have any kind of emotional reaction to the copy on the web site? Does it cause you to warm up to the copywriter? Does it make you feel like you desire to learn more about the writer and continue reading? Does the copy make you feel like you want to employ that copywriter straightaway? Does the copy make you want to run the other way? Does it make you mad? These are all extremely vital responses and they deserve your attention.
Carry out your background research on the writer. Search for reviews on third-party sites and forums. It's improbable that you will obtain any terrible reviews on the writer's own website. Look online for the copywriter's name to see if there are any reviews or personal testimonials that are not run and can't recommended you read be controlled by the writer you are checking up on. Examine closely these reviews and feedback. Ask the writer to provide several references. Make sure that you follow up and actually make contact with those references so that you can get an honest opinion from them.
Make sure you spend some time poring over the samples given by the writer. Ask for additional samples than are available on the writer's web site. This is especially important if the copywriter is claiming to be an expert in a subject. When the writing feels like it was sourced from Wikipedia or is particularly unclear, you better find another copywriter.
There arelots of ways to determine whether or not a copywriter is worth hiring. It is important to do your homework and look beyond the writer him or herself for information regarding his/her reputation and character.